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That’s word salad. One thing they do - or at least should do - is publicize your book to potential buyers in advance, thus leading to that sweetest of publishing delicacies, advance sales. You do not want to be one of them. This is what people like me will look at to see if you can write and if you know what you are talking about. The good news for Software Engineers is we still have a lot of power because they need us to work out all the details for them.

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